Many would say it is obvious a resounding YES! Your business should be on social media. But I will sneak in a NO in there. Before you run to Facebook and open a page and a Twitter, Instagram, Snapchat and 300 other social media accounts. I have a few questions for you to answer. What
1. Branding is all about value add. Branding is a promise, a guarantee you are offering your clientele. When you are shining shoes like Rashid in the shop next to you; what value is your service adding that will make people choose you over Rashid other than your great personality? BRAND PROMISE TO ROSE PROMISE
I discovered something really interesting not too long ago. And it was very simple and a huge punch to the gut. If you do not have a website as a company it chips at your legitimacy as a company. I know it sounds really weird but think about it. When you talk to people, whether
Some websites do look like a 3 year old had a fun day with glitter. Blinding with a rainbow of colours, and then we have the sites that look like thesis statements – bland background and nothing but words. Words are great because they communicate. But in the world we live in with shortening attention
I know it can be very frustrating when you are setting up your business and all you want is business cards. Nothing else, then some copywriter, like myself, or graphic designer tells you, you need a brand. What?! I know it sounds complex, but most of the time when I meet clients who are in